Eager soccer fans (or football to our friends in Europe) have waited four long years for the world’s biggest sporting event to come around once more, and now it is only a few weeks away. This year’s World Cup is set to bring in bigger and hungrier crowds to establishments all over the world as fans flock to watch their favorite team compete to lift the Cup.

So whether you’re a sports bar, pub or restaurant our June Look Book will get you ‘World Cup Ready’ in anticipation of the big event.

Feed the Hungry Fans

Similar to March Madness, the World Cup will be an all month event. There will be game after game, at least for the first week or so. It will be important that you have enough serving pieces to go around.

Our classic red baskets (1074R) are ideal for serving up burgers and fries during a busy half time service. They are also great for appetizers and bar snacks like popcorn, peanuts or even bacon. These types of snacks will keep fans happy and better yet, thirsty!

The Better Burger Collection

With the larger crowds from the World Cup, you’ll begin to see more and more new faces. Make a great first impression with our Better Burger Collection.

The Better Burger Collection is an upscale look to the classic fast food serving pieces. Made from melamine or stainless steel, TableCraft offers a variety of different pieces and sizes from burger and fry boxes to shake/malt cups and serving trays.

Half Time Beers

We say half time beers, but let’s be honest, the beer will be flowing no matter how much time is left on the clock. With a bar full of different types of beers how about making your guests’ choice a little easier by offering tasting flights.  You could even offering different ‘groupings’ from beers around the country. TableCraft offers tasting flights in our Better Burger Collection or in a traditional wood.

Busy Bar Essentials

Don’t forget about your busy bartenders when prepping for the World Cup rush. Ensure that they have the tools they need to get through each match with things like ice scoops, bar mats and bottle openers. You also want to think about beverage tubs you can fill with drinks for tables, or to use as a portable bar on the patio.

World Cupcakes

Make sure your guests stay through extra time by offering something sweet to keep them around. Our Malteaser World Cup Cakes is a tasty treat that could be used with TableCraft’s Disposable Serving Cones and placed out of the way in one of our Cone Holders.

Rebecca Redden

Author Rebecca Redden

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