TableCraft Products, a leading supplier of smallwares to the foodservice equipment and supply industry, has appointed Laura Dye as Vice President of Sales, effective September 8, 2026. She succeeds Sandy Hoyt, who will retire at the end of 2026 after 16 years with the company and has served as Vice President of Sales since 2021.
Dye joins TableCraft from Waring, where she served as National Sales Manager, East, leading sales strategy and customer relationships across the eastern United States and Canada.
In her new role, Laura will lead TableCraft’s national sales organization, including direct sales teams, distributor partnerships, and buying group relationships. She will also oversee sales in Canada, Mexico, Central America, South America, and Southeast Asia.
Dye brings extensive experience in the foodservice equipment and supply channel, with a proven track record in sales leadership, distributor management, and strategic account development.
“Laura’s deep understanding of the independent representative model and demonstrated success in building customer partnerships make her an excellent fit to lead our sales organization. We are extremely fortunate to have an outstanding sales team, and Laura is a great addition to that,” said Jeff Tait, president of TableCraft.
Laura Dye stated, “I’m thrilled to join TableCraft and excited for what’s ahead. The company has earned a strong reputation for supporting the industry with solution-centric products and service. I’m eager to work with this talented team—building on what they’ve accomplished and contributing to move the company forward.”
